Sell First. Then Build.

How I went from burned-out sales guy in a traditional sector trapped in the rat race to creating my own businesses using the Lean Proof of Concept System.

Survive the automation of tasks that will likely eliminate your job very soon due to the rapidly approaching AI-pocalypse, generating additional income and getting rid of the bosses you can't stand with.

Dear friend.

If you want to accelerate your entrepreneurial career with a powerful and unique system to help you achieve your professional freedom, then this letter will show you how.

Here’re the details:

The internet is one of the best opportunities to do work you love, when you want, with who you want, wherever you want.

The times of servitude to bosses are over. 

The time has come to try it on your own to become your own boss.

People have realized that to enjoy their work, they must do what they are passionate about.

And today, thanks to the tools that the Internet offers you, it’s possible to change your lifestyle in a radical way.

No bosses to have to put up with for life.

Life is short. Make it meaningful. Your ideas deserve to be tested.

Only 1 in 10 entrepreneurs achieve success.

And that happens because no one has told them how they have to do it to increase the chances of success while minimizing the risk of carrying out a new project.

I want you to be that 1 in 10.

And I'd like to invite you to join myself and over 250 entrepreneurs taking advantage of this system we used to validate ideas generating solid businesses.

But before I do…

Let me give you a quick run-through of how I went from burned-out sales guy with bosses I couldn't stand with, to building my businesses generating extra income while working for other companies… and how you might too.

Escaping from the 9-5 creating my own destiny.

I dreamed of a life in which I could survive on my own without having to depend on third parties.

I wanted to earn with my mind and skills, and not with my time.

But I had no idea how to do it. And the uncertainty surrounding jeopardizing my job had me paralyzed.

And I made a lot of mistakes. Until I got it right once.

With my mindset at that time, that was the way to do it.

You had an idea, you looked for investors, you created a team and the product, then you went out there to validate your idea.

But the reality is that it’s no longer necessary. Now you can validate your idea with very little or no cost, achieving the professional freedom you are looking for, creating extra income while working as an employee, till you are ready to quit your 9-5.

Since I realized that, I:

• Worked remotely since 2016 (pre-pandemic) from more than 25 countries. From Indonesia to Morocco.

• Started up several projects and businesses that provide me monthly passive income.

• Been selected as Top 50 Entrepreneurs in Spain in 2018.

• One of my Startups reached Top 10 global in their space.

• Generated +100 M in Sales.

• Sales Top Performer in a Startup Unicorn in 2023.

• Helped 100s of entrepreneurs to achieve their idea monetization phase.

• Sold 100s online courses with 5-star reviews and testimonials.

• I work ONLY in those companies that I CHOOSE to help to reach their next level in terms of sales and market expansion.

• I give talks at high-schools and universities to help future entrepreneurs take their first steps in a firm and risk-free way (but I don’t feel famous for it…yet).

• I‘ve been able to buy my first house. In cash. And I’m about to buy my second one.

• …

And I know that it’s just the beginning.

What you need to validate your ideas in 2023 to reach your professional freedom.

The best entrepreneurial minds in Entrepreneur, Business Insider, Medium, Quora... explain that the way to minimize risks in your entrepreneurial projects is to "Sell first. Then build."

Which, by the way, I didn't like when I started my entrepreneurial stage because it forced me to face the reality of market feedback and expose myself socially.

For my peace of mind, it was much better to raise funds, create a product, and hope that customers came attracted like bees to flowers.

Nothing could be further from the truth, I was totally wrong, and during the last 7 years I have managed to create the idea validation system through which it’s no longer necessary to have money or resources to test an idea. 

All you need is willingness. And a system.

If you have a clear roadmap to validate your business ideas with which you aspire to generate extra income that will give you professional and financial freedom, everything is much simpler.

With a system of this type you can validate all the ideas that occur to you, until you find the right one.

Most people can start a business… but only a few can survive.

Recent reports from Statista show that only one out of ten new entrepreneurs succeed with their businesses.

Unfortunately, I spent my first 3 years as an entrepreneur being part of that 90%. Because I lacked a clear system to validate my ideas.

I couldn't generate a single dollar. In fact, I burned a lot of my own and my investors' money.

I was on the edge of giving up when I realized something:

My approach was wrong. I was doing things backwards.

Therefore, I began to study the way in which great entrepreneurs managed to validate their ideas. And I learned a lot.

Success gives clues. 

And if you are able to surround yourself with the right people in your beginnings, you will be able to accelerate the learning curve while increasing the chances of success and minimizing the risks of your entrepreneurial stage.

Many people think that they cannot become entrepreneurs and generate extra income... but all they need is a clear system to achieve it.

It’s a bit like going to the gym.

The start sucks. You have no clue what you’re doing and you think everyone’s judging. But the more reps you put in, the more confident you get.

But unfortunately, most people never progress past ‘noob status’.

Why?

Because they don’t follow an effective routine. Or, in this case, a simple system.

In reality, there are 3 ‘big lifts’ to focus on:

• Experimental mindset activation

• Cost reduction to zero or almost zero in the validation phase

• Sales Automation

If you nail these 3, it’s only a matter of time before you hit the nail on the head.

When I realized this I built a system to get good at all 3 areas.

It wasn't an overnight transformation (nothing worthwhile ever is), but I did finally start to see results.

After years of testing, the first time sales of one of my products exploded, I understood that I was able to align all the variables in the right direction.

And as I improved, I even got compliments from my mentees and customers.

But most importantly…

I helped them to validate their ideas with my system.

Not depending on third parties to survive in the digital age is VITAL (and it is not as difficult as you think).

New study coming from Visier finds that 89% of employees have experienced burnout in 2023. 70% of them said they would leave their jobs because of it.

Getting rid of your boss or burning out while working for other people are good arguments.

But there are more factors that should make you reflect on your dependence on your employer.

Artificial Intelligence threat as it can make lots of jobs (maybe yours) disappear:

The rise of AI and automation poses a threat to traditional jobs and industries. You may want to avoid this threat to your personal situation with your business idea.

To create extra income:

Entrepreneurship offers the potential to generate additional income streams beyond a regular job.

Entrepreneurial soul (because you detected an opportunity):

Entrepreneurial souls are often driven by their innate ability to spot opportunities and solve problems. However, enthusiasm alone is not enough. You need a clear roadmap.

To achieve financial freedom:

Understanding the market dynamics and potential challenges enables you to make informed decisions to build a business that can generate the necessary income and ultimately lead you to financial freedom.

Whatever the reason, if you are here, congratulations: welcome to the next chapter of your life. Welcome to the 1%.

But if you were late for the next cohort, or if you want to have a first contact with my content, you can get the Ebook in the meantime with all the theory for only a few bucks, through which you will be able to access all the information necessary to validate your ideas with little or no cost on your own.

Ebook content:

• Intro

  • A bit about me

  • If you are here it is for one of these reasons

  Understanding the basicsWhy Lean?Eliminate waste

  • Are you in the idea phase?

  • Tools for first validation

  • Get obsessed with scalability

  • Main focus: active users and user retention

  Build quality in

  • Finding early adopters

  • Blue Ocean vs Red Ocean… Where are you positioning yourself?

  • Pre-revenue traction… Does it exist?

  Create Knowledge

  • How to collect data from customers or potential customers

  • From Eureka moment to PMF there is a stretch

  • Let’s experiment

  • Financial planning

  • How to define your market

  • Targeting your ideal customer

  Defer commitment

  • Attitude

  • When can you say that you obtained PMF?

  • Freemium, free trials, paid freemium… the debate rages on

  Deliver fast

  • How to get clients

  • Selling is an art and a science

  • KISS (Keep It Simple Stupid) Principle applied to Sales

  • Some ways to sell before you build

  • Questions are important when prospecting… but what about the answers?

  • Some sales tips for early stages

  • The power of NOs

  • Validating a marketplace… almost for FREE.

  • Simplifying Sales Funnels

  • SaaS idea validation: The Basics

  • Best practices for validating SaaS ideas (4 tips)

  • Five steps you can take to validate SaaS ideas

  • Growth Hacking Techniques

  • Common mistakes while selling through social networks

  • How to run properly an A/B test

  • Validation template

  • How to make a cold call properly

  • The basic rules of a cold email

  • Increasing the show up % to your Discovery calls

  • 3 steps guide to get rapid billing growth without burning capital

  • Mentality to succeed in sales

  • Roadmap to succeed in your sales meeting

  Respect the peopleOptimize the whole

  • The Sales Playbook

  • Sales cycle phases

  • How to increase your sales through good management of your CMR

  • CAC vs LTV

  • Defining systems

  • How to determine your pricing

  • Creating a “no brainer” offer

  • Stay on offense

  • Keep your vision bigger than just making money

Through this ebook you will learn  how to validate your ideas swiftly and on a shoestring budget.

You will learn expert strategies to test your concepts quickly and cost-effectively unlocking the potential of your ideas.

In a world where time and resources are precious, this book holds the blueprint to validating your business ideas with finesse. You will find out how you can minimize risks and maximize potential.

Learn how to make informed decisions, minimize risks, and fast-track your journey from concept to success.

Grab your copy today and join the ranks of successful business owners who turned their dreams into reality.

The button here next will take you to a check out page.

After filling in your details, you’ll get immediate access to the Lean Proof of Concept Ebook so you can get started right away.

Please note:

There are no discounts for this product because I'm confident this is by far the best investment you'll make for the price already.

Here's some added bonuses you get inside the Ebook:

BONUS 1:

Team Creation and Working Remotely course (Value $35)

BONUS 2:

Leadership course (Value $55)

• What does being a leader mean?

• Motivation

• Providing feedback

• Effective delegation

• Team management

• Team update meetings

• High performance teams

BONUS 3:

Fundraising course (Value $125). How I fundraised Millions of dollars of private investment.

• Goals

• Before starting to fundraise

• Where and when to fundraise

• Best pitch ever

• Following up

• Data room

• Where to find investors

• How to approach investors

• Investors onboard

• Fundraising. Last tips.

BONUS 4:

Resources (Value $75).

• Business Plan

• Description and schedule

• Basic Finance

• Basic Marketing

• Basic Sales

• Getting predictable sales

You’ll get all 4 bonuses inside the ebook, for FREE.

By the way, all these bonuses are high quality courses too.

They’re not just ‘stuck on at the end’. I take your investment and attention seriously and this is my way of showing it.

And that’s STILL not all.

You’re also covered by my…

Refund policy.

Money-Back Guarantee 🧧

If you are not 100% satisfied, you can claim a refund within 15 days

The reason is simple - this book and/or program should be an investment for you, not an expense. I don't want to keep your money if this doesn't give you value.

I have literally no doubt that this product will be the best bang-for-your-buck investment you make for your entrepreneurial career.

But I appreciate the internet’s like the wild west and there’re a lot of crooks out there who overcharge and underdeliver.

I want you to feel secure in your investment.

So if for any reason you decide The Lean Proof of Concept System isn't right for you, just drop me an email within 15 days and I'll refund you the cost. No questions asked.

So come join over 250 new entrepreneurs creating their way to freedom by clicking the button here next.

Have Any More Questions?

Who is this for?

Everybody willing to validate their business ideas to improve their personal and financial situation.

This is not for YOU if:

You are not looking to reach your potential, start your side hustle and advance in your life.

You are the kind of person that is not willing to do what it takes. If you are not committed to taking action, no one in the world can help you.

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