My Projects
Xuanthe Nguyen avatar image
Xuanthe Nguyen
My Projects

My Projects

All of my past and current projects

Projects under NDA

"Get WISEr" - 2023 Summer Internship Project

I worked closely with the Anheuser-Busch logistics department and the delivery routing app team, employed by Anheuser-Busch, to investigate how to utilize the app to maximize drivers' productivity. After analyzing all the delivery routes from the first 6 months of this year, I created an actionable plan to reduce costs by >$7000.

CBE - Appealing to the Gen-Z Market

In my sophomore fall, I had the privilege to work with a global beverage company, and the client's goal was to recapture the Gen-Z market. I evaluated different marketing strategies and conducted focus groups, and then I synthesized the research into actionable steps that contributed to our client gaining >10% share in the desired market.

CBE - Evaluating implementing renewable packaging

During my sophomore spring, I worked with a prominent sustainable technology company. The client's objective was to evaluate the feasibility of integrating a new reusable packaging into their supply chain. I conducted research on various asset tracking methods and supported the analysts on my case team

Projects with accompanying material

BoA x MAP D-League Case Study

As part of the MAP D-League, I was responsible for curating the 'buyer persona' and adapting the Flywheel model for our skill-based wellness program. I also assisted team members in executing their parts of the projects such as picking up their work when they were not doing it, helping brainstorm, and offering feedback.

BoA x MAP D-League

Google Slides
BoA x MAP D-League

Investigating the sustainability of Lake Powell

For a project in my Environmental Sciences and Engineering class, I investigated the sustainability of Lake Powell, specifically the financial, social and environmental costs of maintaining the Glen Canyon Dam. I synthesized these findings with models produced in R.

Final Presentation

Google Slides
Final Presentation

Other Projects

"Panacea Project" - Support Local Sports Clubs with Company Sponsorships

During the pandemic, I and a few others helped our volleyball coach with a project to support local sports clubs with company sponsorships. I led and assisted our volunteer group in the sourcing efforts, which included drafting the email and the video script, developing the website, and researching into companies clubs who could contribute to the cause